Set Yourself up for Success
on iOS 14.5 and Beyond

On April 27, 2021, Apple released iOS and iPadOS 14.5 - the first version of its
mobile operating systems to fall under Apple's new tracking transparency framework.

Learn about the changes to user acquisition practices, the impact on advertisers,
and how to reduce your reliance on user-level data now and in the future,
in this content hub, curated by Bidalgo.

What's Changing

Why you should care about Apple’s new ATT (AppTrackingTransparency) framework, and its impact on the industry

What to Expect

Now that the access to IDFA is gated behind a permission screen, here’s the impact you should prepare for

Keep Calm and Optimize With Bidalgo

User-level data is under attack on multiple fronts, from regulation to customer sentiment. Want to future-proof your activity against further restriction of data collection? Bidalgo offers an easy-to-implement, privacy-friendly path to success

Don't Wait Until It's Too Late

Need to see activity from all your data sources, including SKAdNetwork, in one place for easy analysis? Looking for a way to optimize without user identifiers? Bidalgo can help