• Campaign Optimization

‘Tis The Season for App Marketing: Holiday Opportunities

The holiday season 2020 is unlike any other in the online era. Earlier shipping dates for retailers open new opportunities which app marketers must be aware of. Here are some important, cheerful tips

By Insights Team
  • Campaign Optimization
  • Ad Analytics

Apple Clarifies Tracking Policy: What’s Next

Apple’s new FAQ on IDFA collection makes it clear that their goal is transparency in every ad tracking-related data transaction. Time to start preparing now

By Team Bidalgo

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